Sustainable Economy

Siti Syifaurrahmah, Wahyu Khalik

The increasing adoption of green economy narratives in tourism development raises important questions about how such principles are interpreted and practiced at the local level, particularly within conservation-based tourism settings. This study explores the implementation of green economy principles in community-based sustainable tourism at the Otak Kokok Joben Ecotourism Site, East Lombok, Indonesia. Using a qualitative descriptive case study approach, data were collected through semi-structured interviews with fifteen key stakeholders, field observations, and document analysis. Rather than assessing economic or environmental performance quantitatively, the study focuses on understanding local practices, perceptions, and governance arrangements related to green economy implementation. The findings indicate that green economy principles are primarily manifested through livelihood diversification, community participation in conservation activities, and normative commitments to environmental protection. However, the implementation remains uneven and is constrained by limited infrastructure, informal monitoring mechanisms, and fragmented institutional coordination. This study does not aim to evaluate impact or propose a generalizable development model. Instead, it provides contextual insight into the opportunities and limitations of translating green economy concepts into practice within a single ecotourism case. The findings contribute to the literature on sustainable tourism by highlighting how governance structures and local capacity shape the practical enactment of green economy principles in protected-area tourism contexts.